Hi! Fancy seeing you here! 👋

I'm an experience lead & product designer based in Singapore/Southeast Asia, with more than a decade's worth of stories and experience with digital products, from strategy, research to design.

I spend a lot of time asking why and why not, a lot (not, however, a poet!).

Hi! Fancy seeing you here! 👋

I'm a senior experience and product designer based in Singapore/Southeast Asia, with more than a decade's worth of stories and experience with digital products.

I spend a lot of time asking why and why not, a lot (not, however, a poet!).

jalyn-profile

Mission

To empower individuals to know that they have the capacity to be and do more, and drive towards a shared goal of bettering processes and lives

Vision

(Or, in more human-friendly terms...)
Do awesome things with awesome people

I've worked...

  • As an individual contributor and a manager, within start-ups, in-house brands, agencies and consultancies (see resume!)
  • To build culture within teams, focusing on diversity and inclusion to allow for growth — for the individual, the society, and the communities we serve
  • To establish design and research capabilities within organizations
  • On principles I value dearly, with initiatives such as inclusive design workshops, anti-racism discussions, leading the organization's CSR team, and driving internal platforms to develop female leaders
  • To continuously give back and learn from the design and product community, with regular office hours at ADPList

But don't just take it from me:

I'm always appreciative of the kind and constructive words - feedback is a gift!

"You bring with you so much positive energy, even the tough days are fun when we have you on the team."

associate director, Publicis Sapient

"Always good to have Jalyn around, she radiates passion and inspires her peers to drive and push the work further. Her awareness and knowledge about the project also constantly protects the team and reassures stakeholders."

Senior designer, publicis sapient

"Jalyn was very friendly and thoughtful, as well as patient with my many questions so I felt very comfortable talking with her. She is extremely knowledgeable and had so much to share about her experiences which helped me understand a lot better."

Mentee, adplist

My design process

Do the right thing

Do the thing right

I have a modular and lean approach, dependent on the scope and timeline of each project. No one project is a replica of another, and thus no process is entirely the same.

This is supported by a strong base of empathy - not just for the end-users, but for the people working on it too.

Skills & Expertise

UX strategy
User research
Information architecture
User flows
Wireframes
Prototypes
Design language & systems
Usability testing
DesignOps / ResearchOps

Tools

Post-its
Pen and paper
Figma
Sketch
Adobe Photoshop
Clickable prototype tools
No-code tools
HTML / CSS / JavaScript

Other useful stuff

Certified SAFe® 5 Agilist
Business design (Coming soon!)

Project management / PMO Picked up during a 8 month project while at Deloitte Digital

Get in touch

You can email me and say hello@jalyn.co, though you might get a faster response if you DM @jalynish!